Why an insights community?

Your insight community makes it easy to ask, listen, collaborate, and innovate. The result? Better products and services, delivered faster, and marketed smarter. Save time and money with your own, today.

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Know Your Customers

Move beyond research and have conversations that matter. Ask, listen, and understand your customers in an entirely new way.

 

Improve Your Marketing

Don’t make expensive guesses or talk “at” people. Test your messaging and creative with your audience. Let them tell you what they like.

 

Grow Your Business

Crowd source fresh ideas and get real-world feedback to discover which new business directions merit investment — and which don’t.

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KNOW YOUR CUSTOMERS

Your Own Customer Boardroom™. Ever wish you could quickly ask customers to weigh in on an important decision? With icanmakeitbetter, you can tap into your customers constantly. Ask a question, solicit ideas, get direct customer feedback, and make better decisions today.

 

Recruit Easily, Grow Easily. Think outside the panel. Create a community by posting to your website, uploading customer email lists or leveraging your active social community. You’re already talking to your customers every day, why not invite them to be heard?

 

Find Your Target. With icanmakeitbetter’s smart sampling and automated tagging features, users are automatically segmented and labelled as they participate in research activities.

 

Create Efficiencies. If you’re not using a customer community, you’re spending too much on research. Keep key customers ready to respond when you need them. Don’t start from scratch every time you want to engage.

 

Increase Loyalty. Let your customers see that you are a responsive brand that values their opinions and works to deliver the things they really want. Customers want to be heard — and will choose to buy from businesses who listen.

GREAT FOR:

 

CABs

 

Open Innovation

 

Customer Surveys

 

Online Focus Groups

 

Product Feedback

 

Website Feedback

 

Ad Testing

 

CSAT Surveys

 

Tracking Surveys

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IMPROVE YOUR MARKETING

Insight Not Instincts. Tired of internal debates about what your customers may or may not like? With our powerful platform, get real reactions to your marketing to make more informed revisions.

 

Constant Conversation.. Explore how real people think about topics you care about. Gain direct exposure to the “voice of the audience” whenever you need it — get insights at the speed of business.

 

Ask Less, More Often. Ever seen a bloated guide or added a few ‘icing’ questions to a survey? With our platform, ask what you want, when you want. Launch surveys in minutes and field them in hours — not weeks. Get in, get insights, get out.

GREAT FOR:

 

Ad Testing

 

Pain Point Discussions

 

Online Focus Groups

 

Website Feedback

 

Campaign Optimization

 

Message Testing

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GROW YOUR BUSINESS

See The Future. Utilize our crowdsourcing tools to maintain an open dialogue with the community. Find out what’s most important to them now, and what’s coming next in their world.

 

Move Faster.. Use our ideation sessions, focus groups, and surveys to go from ideas to market validation in a single platform. Capture insights at the moment of truth, and innovate 24/7.

 

Branded or Unbranded. Easily customize the look and feel of your community. Engage participants with your brand, or conduct research without revealing your brand identity. Get unbiased feedback based on your research needs.

GREAT FOR:

 

Open Innovation

 

Pain Point discussions

 

Online Focus Groups

 

Road-map Development

 

Product Research

LOOK FORWARD

Most research is artificial and looks backwards – insight communities are purpose driven, forward looking, collaborative, relevant and authentic. This delivers business-connected, powerful outcomes.

Features

Get integrated data and on-demand feedback with all the tools you need in one place. Deliver unparalleled user experiences, every time.

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Agencies

Want to own a brand new piece of the client relationship? Become the fastest, most affordable way for them to get research insights. 

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Case Studies

See how your peers — from Fortune 500 companies to startups and agencies — are using our platform for end-to-end insights.

F500 Tech Leader

Agency Insights

Ready To Get Started? Get in touch and request a live demonstration.

Tell us about your business. We’ll walk you through the platform with an emphasis on relevant solutions — and answer all your questions along the way.

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